Consultancy, Strategic Communications – Ministry of Energy & Water (MEW)/Public Relations (PR) department

LOCATION

Kabul, Afghanistan

CLIENT

GIZ/ Institutional Development for Energy in Afghanistan (IDEA)/ Ministry of Energy & Water (MEW)

DURATION OF ASSIGNMENT

03 Months
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START DATE / COMPLETION DATE

Sep to Dec, 2016

To design and implement a communication /Public Relation strategy. In order to positively highlight results of MEW – Energy Sector in the country. In other words to further elaborate to design and present a strategy for implementing public education campaigns that increase awareness of the goals and achievements of the Energy Sector and its clients.

  • Specific Tasks and Responsibility
  • Develop the Communication /PR Strategy taking in consideration the internal and external aspects of communication in MEW.
  • Provide on the Job training to the PR/Unit of MEW in communication.
  • Develop action plan in order to implement the Communication strategy.
  • Write and edit a variety of materials (e.g., memos, press releases, presentations, emails, media pitches, and web content) and provide on the job training on same document to the PR Unit of MEW.
  • Archive and track completed documents to help maintain documentation development of the PR.
  • DV will be required to initiate capacity development training and workshops for the MEW staff that will make them capable to undertake similar activities in the future.
  • Produce and review charts, graphs, tables, presentations, letters, and other documents as requested. Support MEW/PR to demonstrate development of professional network with media contacts, database tools and pitching media to secure client coverage.
  • Develop blogging tools, publishing software and other social media platforms.